How to discount products in Magento 2

One of the most effective ways to sell products online is to use different pricing deals and discounts. There are a couple of options on how to set up pricing discounts in Magento 2: Special Pricing, Tier Pricing and Catalog Price Rule.

Definition of Special Pricing

Special Pricing is a promotional type of campaign, which has a time-limited nature. Product discounts will be displayed both in the catalog and product detail pages while the normal price will be greyed out.

How to set up Special Pricing in Magento 2

To set up a Special Price rule in Magento 2, you will need to do the following:

Step 1: Go to Catalog→ Products;

Step 2:  Select the product(s) you would like to apply the pricing discount to and click the Edit button located within the Action column;

Step 3: In the basic settings panel, go to Advanced Pricing menu. A new window should open up:

Step 4: Enter the desired value for your Special Price along with Special Price From, Special Price To and other values. Click the Done button to finish:

Definition of Tier Pricing

Tier pricing is a quantity discount which is normally displayed in a specific store view or customer group. Tier Pricing allows you to offer a quantity discount from the catalog list and product detail pages.

How to set up Tier Pricing in Magento 2

To set up a Tier Pricing rule from the Admin account on the Magento 2 platform:

Step 1: Go to Catalog → Products;

Step 2:  Select the product you would like to apply the pricing discount to and click the Edit button located within the Action column;

Step 3: In the basic settings panel, go to Advanced Pricing menu. A new window should open up:

Step 4: In the Customer Group Price area, click the Add button and:

• Choose the Website you want to set the tier pricing for;

• Select the Customer Group which will receive the discounted price;

• Enter the required number of products In the Quantity field;

• Choose the Price to be either Fixed or Discount and enter the corresponding numerical value. Click the Done button to finish:
  

Definition of Catalog Price Rule

The Catalog Price Rule is one of the instruments you can use to discount the existing products. It’s based on the conditions defined during the configuration process. Take an advantage of this instrument to create discounts, special offers and edit them whenever necessary.

How to create Catalog Price Rule

Step 1: Once you’re logged into an admin account, go to Marketing → Promotions → Catalog Price Rule and click the Add New Rule button:

Step 2: Next, you’ll find 3 main sections which you’ll need to fill in: Rule Information, Conditions and Actions:

Step 3: In the Rule Information section, fill in all the information marked with an asterisk, including Rule Name and Description, set the number of Uses per Customer and enable the rule by setting its Status to Active:

Step 4: Scroll the page down to the section called Conditions. You should see the If ALL of these conditions are TRUE statement:

The statement has two bolded links which you need to edit- All and TRUE.

Click the ALL link to select either an option ALL or ANY

Click on the TRUE link to select an option which is either TRUE or FALSE.

• Hit the + button to see the list of available Product Attributes. Let us choose SKU option to be equal to (the is condition) and type in 24-UG01 as the value;

• Hit the + button again to select the Category, choose the contains attribute and 7 as a value.
  

Here is how our final condition is going to look like:

Step 5: Finally, go to the Actions section;

In the Apply field, choose the most appropriate option for applying your discount or adjusting the final price:

Step 6: Next, insert the Discount Amount with the help of numbers. Choose the appropriate option if you want to discard subsequent rules set up earlier. Finally, click the Save button once the setup process is complete: